South by Southwest begins March 12

sxsw2010

Three weeks out and one of the country’s largest and most comprehensive film festivals – South by Southwest (SXSW) — is beginning to focus everyone’s attention: those who will be attending and those who are pretending they don’t want to.

The ten-day festival in Austin, Texas is three festivals in fact – incorporating film, music and interactive media – and brings together some of the leading figures in all three disciplines to take part in workshops and panels ranging from “Nobody Wants to Watch Your Film: Realities of Online Film Distribution to “How to Create A Viral Video”. Since its beginnings in 1987, SXSW has grown from 700 attendees to approximately 12,000 in 2009. In recent years it has become a mecca for musicians, filmmakers and media technophiles, a chance to gather and exhibit their efforts and explore those of others.

As we approach March 12, you can check out the SXSW 2010 film program and also take a look at some SXSW movies in the IndieFlix library from past festivals.

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