Jon Reiss’ TOTBO Tip of the Day: Hiring PMDs in these early days

Jon Reiss’ TOTBO Tip of the Day: Hiring PMDs in these early days I look forward to a near future in which filmmakers/directors will be able to put out calls for PMDs just as they do for DPs and Editors – and that they will get an equal volume of applications.   Directors will develop long term relationships with PMDs that “get them” just ...
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Jon Reiss’ TOTBO Tip of the Day: Introducing the Producer of Marketing and Distribution, or PMD

May 5th, 2010 | By admin | Comments: No Responses
Jon Reiss’ TOTBO Tip of the Day: Introducing the Producer of Marketing and Distribution, or PMD This feature is part of an ongoing blog contribution from Jon Reiss, independent filmmaker and author of "Think Outside the Box(Office)." As a filmmaker, I have thought a lot of about complaints from filmmakers of all these new tasks that we are responsible for in distribution and marketing.  And ...
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TOTBO Tips of the Day: Networking relationships, the new 50/50

May 4th, 2010 | By admin | Comments: No Responses
TOTBO Tips of the Day: Networking relationships, the new 50/50 This feature is part of an ongoing blog contribution from Jon Reiss, independent filmmaker and author of "Think Outside the Box(Office)." Last week I spoke about connecting with audience, creating a dynamic website and blogging.  Today’s tip is how to create relationships between your film organizations that should be interested in ...
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Think Outside The Box(Office) Tip of the Day: Create Dynamic Website

Think Outside The Box(Office) Tip of the Day: Create Dynamic Website Jon Reiss’ TOTBO Tip of the Day 9 – Create a Dynamic Website Create a dynamic web site and do it long before your film is done. Old-style film web sites are out — blogging and a constant flow of information are in. Blogging and tagging is what the little bots ...
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Jon Reiss’ TOTBO Tips of the Day: Identifying and engaging your core audience

Jon Reiss’ TOTBO Tips of the Day: Identifying and engaging your core audience Jon Reiss Tip of the Day  Week 2 Jon Reiss’ TOTBO Tip of the Day 6 – Identifying and Engaging Your Audience Here is the Jon Reiss TOTBO three step approach to audience development and engagement: 1.  Know WHO your audience is.  This is not 18-25 year old boys/men.  Or 35 – 55 ...
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Jon Reiss: Tips of the Day, Week 1

Jon Reiss: Tips of the Day, Week 1 Hello readers. This is the first installment of a multi-part series from our friend Jon Reiss, filmmaker, entrepreneur and author of "Think Outside the Box (Office)," a must-read marketing handbook for all filmmakers. Stay tuned as we post new tips from Reiss every day during the series. Day 1 – ...
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Part 1: “In The Darkness” team: pioneers on ‘the verge of madness’

Part 1: “In The Darkness” team: pioneers on ‘the verge of madness’ This is the first post in the IndieFlix blog series following the progression of the "In The Darkness" distribution story. In The Darkness is not your average feature film release.  Bypassing all traditional distribution routes, the team behind the film is ready to embrace the digital age through the online-only ...
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“Think Outside The Box (Office):” The New Bible of Film Marketing

“Think Outside The Box (Office):” The New Bible of Film Marketing When I talk to IndieFlix filmmakers about marketing, I find a common sense of frustration and almost helplessness in our conversations. Sometimes they tell me about how a former distributor did them wrong or how promises fell short and important deadlines were missed. The traditional life of an indie movie used ...
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Join IndieFlix for Filmmaker Conversation on Nov. 3!

Join IndieFlix for Filmmaker Conversation on Nov. 3! IndieFlix favorite "The Graduates" is having a special theatrical run at Central Cinema today through Thursday, Nov. 5. So we thought, what better way to show our support than to hop on Ryan Gielen's bandwagon, invite some local filmmakers and join the party? Join us Tuesday, Nov. 3 at 5:30 p.m. before ...
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Will “Paranormal Activity” Change the Face of Big Studio Marketing?

Will “Paranormal Activity” Change the Face of Big Studio Marketing? The economic downturn has made us all think differently about how we spend money. It has cast a cloud of mindfulness over everything from weekly grocery shopping habits to the way entertainment is made and marketed. Movie tickets are more expensive than ever and Americans are paying closer attention to what ...
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Finding What Works in Film Marketing & Distribution

Finding What Works in Film Marketing & Distribution Filmmaker Jon Reiss has spent a lot of time working the indie film market and has accepted, if not embraced, the marriage of filmmaking and marketing. He has written a much-anticipated book on the subject, called “Think Outside The Box (Office): The Ultimate Guide to Film Distribution and Marketing in ...
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